在亚马逊经营中,不可避免会遇到各种侵权行为的投诉。本文将针对侵权问题提供一些解决思路和常用邮件模板,帮助卖家更好地应对这类问题,维护自己的权益。同时还给出了一些预防侵权的措施,供大家参考。
作为亚马逊卖家,我们在经营中务必谨慎,充分了解相关政策法规,严格把控商品上架,以免触犯他人权益,给自己的账号带来不必要的麻烦。
这么多种侵权行为,其实解决思路都是一样的。如果遇上,不要急着回复亚马逊的邮件,要主动和权利所有人联系,积极主动地承认错误,一些公司是会撤回投诉的。如果你发了几封邮件,对方不予理睬,不回复你的邮件,记得在发每一封邮件的时候都要抄送给亚马逊在给你的邮件里提及的相应邮箱,告诉亚马逊你在积极应诉。如果卖家在连续发了四五封邮件之后对方都没有回复,这时候就可以组织语言来和亚马逊沟通了。
1. 移除亚马逊提及的所有侵权的 ASIN,包括仓库里的所有库存,或者直接销毁。
2. 告诉亚马逊你已经更换了一个供应商,并且这个供应商和目前的供应商生产产品的目录完全不同。
3. 已经组建了专门的团队检查所有产品可能侵权的行为,并把所有的侵权扼杀在萌芽状态。
4. 已经组织了所有亚马逊相关操作人员去学习了亚马逊的所有政策法规。
5. 会专门组建一个特别团队认真处理所有客户关系到这些侵权的listing的问题,并且做到快速响应。
6. 检查所有的在售产品页面,避免任何的侵权可能性在页面上出现,从文字到图片全方位检查。
7. 请专业的团队来做关于版权知识的培训,避免出现任何类型的法律问题。
8. 注册自己的品牌,以后所有销售的产品都会是自己的品牌。
9. 如果以后在上架和运营中遇到一点关于此方面的疑问,都会在咨询亚马逊之后再做下一步的行动。
Dear Amazon team,
Thank you for your patience about our issue, we sincerely apologize for any inconvenience we brought to you.
We recognize that we made a mistake and may have infringed the intellectual property rights of others. When we received your email about this issue, we have removed all possible infringing ASINs and we will never relist them again. Now we have sent an email to @XXX.com (ALAIAHAN) at (!M A M) pleading them to withdraw the complaint, and we have made a commitment to them: we will never upload these items again in the future and we have made the most sincere words of apology. We have also CC'd the email to Amazon, but we haven't received any response yet. We will keep our eyes on this issue and I hope that we can find an amicable solution through the consultation process.
We did not mean to sell any of those infringing products. And we removed them at first time. For all complaints, we are appealing now and will provide any document needed.
We did not learn Amazon's policy carefully, and most of our listings are matching other sellers. We are making our own products, and did not realize these products need approval from the brand owner. We are selling our own brand products (brand name).
To avoid infringing other brands, we will take the following actions to fix this issue in the future:
1. We have removed all possible listings that may be infringing others' property. We will not sell self-made products in the future.
2. We will change a supplier for **p* mA(* H, and will focus on this area in the future.
3. We have already established a 2-member audit team to check product quality and infringement issues. We also hold a discussion meeting on Infringement products every Wednesday.
4. We will let our operators re-learn Amazon's policies carefully, check all prohibited items, and make sure we will not violate any policy in the future.
5. Pay attention to all kinds of patent websites all the time to stop any infringement.
6. We will be very, very careful to respond to any customer complaints in the future and react to them within 12 hours.
7. For all the product detail pages, we will check them carefully and retake all the pictures for our products to make sure they do not mislead buyers.
8. We will build our own brand and register a trademark. Our store will also mainly sell our own trademark and logo brand products recently to protect intellectual property.
9. For the new products to be sold in the later period, if there is any uncertain information, I will consult with Amazon immediately and will not blindly sell the products.
Please give us a second chance to serve customers in the specific country. Thank you!
Q1: Can I sell products without a brand on Amazon?
A1: Yes, you can sell products without a brand on Amazon, but you need to be careful to avoid infringing on others' intellectual property rights. It is recommended to register your own brand and sell products under your own brand name to better protect your rights.
Q2: What are the key steps to prevent infringement on Amazon?
A2: The key steps to prevent infringement on Amazon include:
1. Carefully reviewing your product listings to ensure there is no potential infringement.
2. Registering your own brand and trademark.
3. Establishing a product quality and infringement inspection team.
4. Providing comprehensive training to your operations team on Amazon's policies.
5. Closely monitoring customer complaints and responding quickly.
6. Consulting with Amazon before selling any new products.
Q3: What should I do if I receive an infringement complaint on Amazon?
A3: If you receive an infringement complaint on Amazon, the key steps are:
1. Immediately remove the potentially infringing product listings.
2. Proactively contact the rights holder to resolve the issue.
3. Communicate transparently with Amazon about the steps you are taking.
4. Provide a detailed plan to Amazon on how you will prevent future infringement.
5. Be patient and responsive throughout the resolution process.