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59个外贸开发信爆款标题,提高你的邮件打开率


外贸销售人员在客户收件箱中竞争着引起客户注意的标题是极其重要的。一个精心撰写的标题可以决定客户是否打开你的邮件。以下是59个可以帮助提高邮件打开率的外贸开发信标题示例:


外贸商务邮件写作:非正式预约的邮件范本


客户开发信标题


发送给潜在客户的第一封邮件-客户开发信是最重要的。你需要按照他们从第一封邮件中打开邮件销售标题的方式来编写它们。以下是一些实际销售中的客户开发信标题。


1. 7 tips to {{lead's_goal}} in 2023

2. We've met at {{conference_name}}

3. A proven solution for {{leads_pain_point}}

4. Disappointed with {{leads_pain_point}}?

5. 9 myths about {{leads_interest}} dispelled

6. An improved tool for {{leads_company_name}}

7. 3 steps to achieve {{leads_goal}}


跟进邮件标题


8. {{leads_name}}, are you open to a 15-min call this week?

9. A terrific tool to help you with {{leads_pain_point}}

10. {{leads_pain_point}}? 4 tools for a successful campaign

11. A fully refundable tool for {{leads_name}}

12. Your next steps are as follows

13. Answers to your questions

14. 3 secret {{tools_relevant_to_leads_strategy}} to boost sales


无回应邮件标题


15. Have you changed your mind about {{your_company_name}}?

16. A special life-time deal for {{leads_name}}

17. Would you like to try {{your_company_name}} for free?

18. 9 facts about what {{your_company_name}} can do for you

19. Did you know this about {{leads_interest}}?


邀约客户开会或电话


20. {{leads_name}}, will we meet this week?

21. Meeting invitation for {{leads_name}}

22. {{leads_comany_name}} \u0026 {{your_company_name}} promised call reminder

23. A scheduled call for {{leads_name}}


适应不同公司的标题


24. {{your_company_name}} + {{leads_name}} = a safe road to success

25. {{your_company_name}} knows 3 secrets to {{leads_company_name}}'s growth

26. Your {{leads_niche}} service needs this

27. Every {{leads_job_position}} needs this tool

28. Need to grow sales at {{leads_company_name}}?

29. {{leads_company_name}} can sell even more with {{your_company_name}}


个性化标题


30. {{leads_company_name}} can benefit from a collaboration with {{your_company}}

31. You can reach {{leads_goal}} in 3 steps

32. How to overcome {{leads_pain_point}}

33. 8 proven tips to become the best in {{leads_niche}} as a {{company_type}} company

34. An important thing you need to know as a {{leads_position}}

35. Are you a {{leads_position}}? Don't miss this tool.

36. Shall we meet at {{conference_name}}?


测试性标题


37. {{testimonials_case_story}} were just like you. Then we improved their sales by 35%.

38. Glad you're back after a nice vacation. Now let's improve your {{KPI}}

39. A special ?? for {{leads_company_name}}

40. Forget everything you know about {{leads_pain_point}}

41. Hello, {{your_leads_name}}, my old friend, I've come to talk with you again...

42. Stop paying us!

43. Your business can prosper without your sales team


基于不同B2B销售风格的开发信标题


每个人都是独一无二的,有自己的个性。每个公司,客户也都有某些人格特质,这些特质使我们能够创建几个不同的群体并更有效地与潜在顾客进行沟通。这就是每个公司都创建客户角色(Buyer Persona)的原因。


您可以根据四种主要的B2B个性类型创建最佳的邮件标题,以吸引潜在客户的注意力。


类型1:自信型客户

44. Want to improve {{company_name}}'s MRR by 50% in a month?

45. Save 8 hours a week with an all-in-one automation tool

46. By 2023, you will save $1,458.

47. Your savings can grow by 75% in just 6 months.


类型2:亲和型客户

48. You are not the only one who wants to succeed

49. Disappointed with {{leads_problem}}? {{testimonials_name}} had the same problem

50. Can I help you with {{leads_problem}}?

51. I can share the secret of our success to help {{company_name}} grow


类型3:表达型客户

52. A buyer persona image will make your business thrive

53. Stay ahead of your competitors with an automation tool

54. We know how you can connect with your leads

55. {{your_company_name}} knows how you can benefit from automation


类型4:分析型客户

56. Buyer persona development is the top pain point for 47% of businesses

57. Double your lead base starting at $29

58. 1,000% reply rate growth: check out {{case_study}} to learn how you can improve your KPIs

59. With this tool, you will sell twice as much at half the cost


以上,来源于网络整理。


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